In the world of high fashion, where beauty looks must be flawless, time is tight, and backstage is a whirlwind of activity, there’s one thing that often goes unnoticed but is absolutely non-negotiable—makeup hygiene.

For legendary celebrity makeup artist Anu Kaushik, this isn’t just a best practice—it’s a non-negotiable ritual. And at FDCI India Couture Week 2025, she proved once again why she’s not just a makeup magician, but a beauty visionary.

The Origin: A Makeup Sanitizer Created by a Beauty Visionary

A Product Born from Passion—and Precision

Long before makeup hygiene became a mainstream conversation, Anu Kaushik recognized a critical gap in the industry. She was known not only for her artistry but also for her discipline—her tools, brushes, and products were always immaculately clean.

In 2020, in collaboration with Perenne, Anu co-launched the Makeup Disinfectant Mist—a lightweight, skin-safe spray designed to instantly sanitize makeup products, tools, and surfaces without compromising performance.

At the time, the mist was a pioneering innovation, especially as concerns about hygiene and skin sensitivity were rising across the beauty world. With Perenne’s clean, plant-based philosophy and Anu’s deep industry experience, the mist became an immediate favorite among professionals and consumers alike.

A product she helped launch back in 2020, and one that has become a trusted tool for every makeup artist serious about skin safety.

 

A Hero Backstage at FDCI India Couture Week 2025

Fast forward to 2025—India Couture Week is in full swing, with models, stylists, and designers working in high-pressure, high-touch environments. Amid the chaos of rapid changes and repeated applications, Anu Kaushik made sure that Perenne Makeup Disinfectant Mist was present at every vanity station.

It wasn’t just available—it was mandatory.

• Brushes sanitized after every use
• Eyeshadow palettes misted before applicatio
• Makeup tools disinfected without delay
• Artists empowered to work with clean confidence

She personally ensured that every artist in her team followed strict hygiene protocols: brushes were spritzed between uses, eyeshadow palettes sanitized with a fine mist, and hands cleansed on the go. The backstage team called it their “invisible shield”, helping to maintain clean tools, safe skin, and most importantly, trust.

 

Why Models Trusted It Backstage

For models walking the runway, hygiene is non-negotiable—especially when sharing tools and switching looks in minutes.
Perenne’s Makeup Disinfectant Mist offered peace of mind:

• Zero contamination risk during back-to-back makeup looks
• No greasy residue or cakey buildup
• No overpowering alcohol smell
• Safe for brushes used around lips & eyes
• Clean, skin-friendly mist that feels refreshing

“Knowing every brush is sanitized with Perenne’s mist gives me confidence. It’s the safest I’ve felt backstage.”
— Model at ICW 2025

Another model backstage shared,

“Knowing that every brush and palette is sanitized with Perenne’s mist makes me feel safer—especially with back-to-back makeup looks. It’s a small step that builds big trust.”

 

What Makes Perenne Makeup Disinfectant Mist Stand Out?

In a world where quick fixes often compromise on quality, Perenne's makeup disinfectant mist is in a  league of its own. It’s not just a makeup hygiene product—it’s a professional-grade makeup disinfectant trusted by leading artists.🌿 Key Features:

Top Features:

• Quick-drying & non-sticky
• Safe for makeup tools, brushes & palettes
• Suitable for all skin types—even sensitive skin
• No harsh alcohols or strong fragrance
• Travel-friendly, kit-ready packaging
• Infused with skin-safe antibacterial agents

Whether you’re a bridal MUA a professional artist or an everyday beauty enthusiast, influencer, or just someone who values a clean makeup routine, this mist keeps your makeup routine clean, professional, and safe.

 

Anu Kaushik’s Mission: Clean Beauty, Ethical Artistry

For Anu Kaushik, beauty isn’t just glam—it’s responsibility. Her backstage rituals go beyond pigments and palettes—they reflect a deep respect for skin health, hygiene, and trust.

Her philosophy is simple:
“Your artistry is only as good as your hygiene.”

That’s why she continues to champion Perenne Makeup Disinfectant Mist—not just for herself, but for every makeup artist who wants to prioritize client safety, protect skin from contamination, and set new hygiene standards in the beauty industry.

At FDCI ICW 2025, her commitment wasn’t just noticed—it became a benchmark for backstage best practices.

Aligned with Perenne’s Brand Vision

Perenne was built on the belief that clean beauty should never be a compromise. The brand stands for science-backed formulations, honest skincare, and conscious cosmetics that respect both people and the planet.

The Makeup Disinfectant Mist, co-created with Anu, is a reflection of that ethos—bridging professional-grade performance with skin-safe innovation.

Together, Perenne and Anu Kaushik are leading a movement where clean artistry becomes the new industry gold standard—on the ramp, in studios, and at every vanity.

 

Why It Belongs in Every Vanity Kit

In today’s beauty world, where skincare meets makeup and safety meets glam, the Perenne Makeup Disinfectant Mist is a must-have hygiene product:

• For bridal MUAs managing multiple clients
• For creators trying products on camera daily
• For teens experimenting with beauty for the first time
• For anyone serious about clean, safe makeup habits

The Perenne Makeup Disinfectant Mist is a hero product that works silently—but powerfully—behind the scenes.

 

Final Thoughts: Clean Beauty, Elevated

At India Couture Week 2025, While couture gowns turned heads at India Couture Week 2025, it was the quiet presence of Perenne Makeup Disinfectant Mist that made a lasting impact behind the scenes.

Clean tools, safe skin, and thoughtful rituals that made Anu Kaushik’s work truly magical.

Born from a powerful collaboration between Perenne Cosmetics and Anu Kaushik, this mist has redefined backstage hygiene and inspired a generation of artists to prioritize safety—without compromising style.

Launched with love, backed by science, and trusted by pros—Perenne’s makeup disinfectant mist isn’t just a spray. It’s a statement.

Perenne Makeup Disinfectant Mist—because real beauty starts with clean tools.