Founded by Ritu Khanna, Perenne Cosmetics is established in a strong and directed belief – skin care should actually support and not fight skin. Ritu recognized a huge shortfall in the Indian skin care market, where products were comprised of harsh products, overstated claims, and temporary results. Ritu understood the need to launch Perenne, a brand inculcated with clean products, scientifically active ingredients, and genuine skin care practices. “Perenne is about effective, gentle products for skin results without compromise,” shares Ritu. As Perenne clocks nine years, Ritu Khanna emerges as a visionary entrepreneur in giving India the direction to the future of conscious and results-oriented personal care products.

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